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Startup Sisters Business Webinar: Growth Marketing to Scale Your Startup
Despite the buzz, there’s no way to “growth hack” and grow your company. Scaling an early-stage technology startup takes a strategic and concentrated effort across your entire organization. Working together, the leadership team must have everyone rowing in the same direction: product/engineering, customer success, and (of course) marketing and sales.
In this business webinar, startup marketing strategiest Lauren Patrick will share the secrets of “smarketing” success for growth.
You Will Learn:
- Insights to scaling from $0 to $1M, $5 – $10M, then $15M and beyond
- Best practices for account-based “smarketing” for both business development/customer acquisition and retention/customer success
- How to get your message out there in an omnichannel world
- Best practices for quarterly goals and planning
Lauren Patrick is the Head of Marketing at Motivo and an Advisor for the Atlanta Tech Village. A graduate of UGA’s Grady College of Journalism & Mass Communication, she’s spearheaded ‘smarketing’ for a bevy of high growth technology startups including Bark, Terminus, Preparis, Urjanet, MemberSuite, and her blog, PrettySouthern.com. Follow her on social media @Pretty_Southern.
Following registration for this event, you will receive a calendar invite with the link to Zoom to attend this interactive session with Lauren. Come with your questions! There are lots of opportunities to ask questions from this startup marketing expert.
About Startup Sisters:
Startup Sisters USA is an organization with nearly 2,000 members across the Southeast. We provide female entrepreneurs opportunities to forge authentic relationships and build better businesses through education and events. Are you a founder of a startup or work for one? Are you a woman building a business or want to? We’re here for you!